Privacy Policy  Distinctive Ltd

Last updated: 04 February 2026

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1) Who we are

This website is operated by Distinctive Ltd (“we”, “us”, “our”). We are a B2B trade supplier of building products.

Contact (privacy enquiries): enquiries@distinctive-group.com
Address: Swaffham, PE37 8JB, United Kingdom

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2) What this policy covers

This Privacy Policy explains how we collect, use, store and share personal data when you:

• visit our website

• request a trade quote

• contact us by form, email or phone

• upload files through our forms (e.g., specifications, drawings)

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3) What personal data we collect

Depending on how you use the website, we may collect:

Information you provide

• Name and company name

• Email address and phone number

• Postcode (for delivery/service-area checks)

• Message/enquiry details and product requirements

• Uploaded files (e.g., PDFs, drawings, schedules)

Information collected automatically

• Device and browser information

• Pages visited and actions taken on the website

• Approximate location (derived from IP address)

• Referral source (e.g., from a social platform or search engine)

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4) How we use your data

We use your information to:

• respond to enquiries and provide trade quotations

• confirm specification, availability and lead times

• review postcodes for delivery feasibility where relevant

• provide customer support and manage trade relationships

• improve website performance and user experience

• measure marketing/traffic performance (see cookies and analytics below)

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5) Lawful bases for processing (UK GDPR)

We process personal data under one or more of the following lawful bases:

• Legitimate interests to respond to trade enquiries, issue quotes, support customers and improve our website

• Contract / steps to enter a contract – where you request pricing and we need details to quote or fulfil an order

• Consent where you accept non-essential cookies/measurement (where used)

• Legal obligation where we must retain certain records for tax/accounting or compliance

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6) Cookies and analytics (GA4)

We use Google Analytics 4 (GA4) to understand how visitors use our website and to help us improve it. GA4 may use cookies or similar technologies and may collect usage information such as pages viewed, time on site, and referral sources.

You can control cookies by:

• using any cookie banner/settings shown on the website (if enabled), and/or

• adjusting your browser settings to block or delete cookies.

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7) Links and tracking from social platforms

If you visit our website via links on social platforms (for example, Facebook) those platforms may add parameters to the link (such as “fbclid”) and may collect information according to their own policies. If we use tracking tools associated with social platforms, they are used to understand performance and improve marketing effectiveness. If you want us to confirm exactly which social tracking tools are active on the website, contact us at enquiries@distinctive-group.com.

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8) Who we share data with

We only share personal data where necessary, for example with:

• Wix (website hosting, site infrastructure and form processing)

• Google (GA4) for analytics/measurement

• email/IT service providers used to receive and manage enquiries

• delivery/logistics partners (only if delivery is being arranged)

We do not sell your personal data.

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9) International transfers

Some of our service providers may process data outside the UK. Where this happens, we take steps to ensure appropriate safeguards are in place in line with UK GDPR requirements.

10) How long we keep your data

We keep personal data only as long as necessary for the purposes described in this policy. For example:

• Enquiries/quotes: retained for a reasonable period for follow-up and business records

• Customer/order records: retained as needed for contractual and accounting purposes

• Uploaded files: kept only as long as needed to quote/support the enquiry, unless required for ongoing service or record-keeping

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11) Data security

We take reasonable technical and organisational measures to protect personal data from loss, misuse, unauthorised access, alteration or disclosure.

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12) Your rights (UK GDPR)

You may have rights including:

• access to your personal data

• correction of inaccurate data

• deletion (in certain circumstances)

• restriction or objection to processing (in certain circumstances)

• data portability (in certain circumstances)

• withdrawing consent (where processing is based on consent)

To exercise your rights, email: enquiries@distinctive-group.com

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13) Complaints

If you have concerns, please contact us first and we’ll do our best to resolve them. You also have the right to complain to the Information Commissioner’s Office (ICO) (the UK data protection authority).

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14) Updates to this policy

We may update this Privacy Policy from time to time. The latest version will always be published on this page with an updated “Last updated” date.